Find out if your Meta & Google ads are actually profitable for your industry. Get benchmarks, waste estimation, and specific fix recommendations.
Used by 100+ business owners · Takes 2 minutes · 100% free
Step 1 of 4 — Your Ads
Please select your industry
Platform*
Please select your ad platform
Please enter your monthly ad spend
Auto-detecting currency...
Step 2 of 4 — Your Numbers
Please enter your cost per lead
Please enter your monthly leads
Please enter your conversion rate
Please enter your average customer value
Step 3 of 4 — Your Ad Score (Preview)
Your free results are below. Unlock the full report to see everything.
Step 4 of 4 — Unlock Full Report
Unlock Your Full Ad Score Report
Get your complete breakdown including wasted spend, missed leads, revenue impact analysis, and 4 specific fix recommendations.
Ad Health Score
--
/ 100
Fill in your details
ROAS
--
return on ad spend
Your CPL
--
vs industry avg
Wasted Spend
--
estimated per month
Missing Leads
--
potential leads lost
"We were burning ₹2L/month on ads with terrible CPL. ROI Edge cut our cost per lead by 60% in the first month."
SC
Shubham C. · ROI Edge
Calculating Your Ad Score
Analyzing your ad performance against industry benchmarks...
Analyzing industry benchmarks
Comparing your CPL & ROAS
Estimating wasted spend
Building fix recommendations
Generating your report
YOUR AD HEALTH SCORE
0
/ 100
--
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Free Ad Score Audit · roi-edge.com
Your CPL vs Industry Average
You: --
Industry Avg: --
Estimated Money Being Wasted Per Month
$X,XXX
Based on your CPL vs industry benchmark
Wasted Spend Analysis
Unlock to see how much you're overspending
Potential Additional Leads You're Missing
+XX leads/mo
At industry average CPL from your current spend
Missing Leads Analysis
See how many more leads you could be getting
Detailed Benchmark Comparison
Metric
Your Performance
Industry Average
Verdict
CPL
$XXX
$XX
Worse
Conversion Rate
X.X%
X.X%
Better
ROAS
X.Xx
X.Xx
Below
Lead Volume
XX/mo
XX/mo
Below
Full Benchmark Table
Compare across 4 key metrics
4 Specific Fix Recommendations
!
Fix your targeting strategy
Your cost per lead indicates broad targeting that's wasting budget on unqualified clicks...
!
Improve your conversion funnel
Your lead-to-customer rate is below average, suggesting your follow-up process needs...
i
Optimize your ad creative
Testing multiple creative variations can significantly improve your click-through rate...
Personalized Recommendations
4 specific fixes based on your data
Revenue Impact Analysis
Current Monthly Revenue
$XX,XXX
Potential Monthly Revenue
$XX,XXX
Revenue Gap
$X,XXX
Annual Impact
$XX,XXX
Revenue Impact Analysis
See how much more revenue you could generate
Unlock Your Full Ad Score Report
You've seen your score and CPL comparison. Enter your details to unlock waste estimation, missed leads, detailed benchmarks, revenue impact, and 4 specific fix recommendations.
Estimated Money Being Wasted Per Month
--
Based on your CPL vs industry benchmark
Potential Additional Leads You're Missing
--
At industry average CPL from your current spend
Detailed Benchmark Comparison
Metric
Your Performance
Industry Average
Verdict
Specific Recommendations
Based on your ad performance data, here are your 4 highest-impact fixes.
Revenue Impact Analysis
Want Us to Fix This?
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